Apple Event today: Tim Cook Watch start time live stream apple.com

By Phil Moore | March 9, 2015

Apple is holding its Apple Watch media event today, with CEO Tim Cook hosting the keynote address which will officially launch the Watch and fill in the public on the remaining details that weren’t included when the smartwatch product was initially debuted in the fall. This is the biggest product launch Apple has had since the passing of Steve Jobs, and arguably its most important new product since the iPhone in 2007. The event has a different start time depending on which coast you’re on, and is available as a live stream online.

The Apple Watch isn’t the only event making an appearance today. Tim Cook may also introduce new iPod models, revised MacBook laptops, and even a surprise or two out of left field. Rumors have Apple developing everything from smart television sets to electric cars, though the latter may be years down the road. Today’s focus will primarily be on the Apple Watch, which some are still referring to as the iWatch despite Apple having distanced itself from that name.

Today’s Tim Cook Apple Event featuring the Apple Watch and more has a start time of 10am pacific time, 1pm eastern time, and airs via live stream online at apple.com/live.